Christian Tortu – a Parisian Florist and His Forest
Christian Tortu, born in Saumur in 1954 and raised on his parents' vegetable farm in Anjou, is one of France's best-known florists. His closeness to nature gave rise to a scent line for the home and the skin, made in France, with Forêts at its heart. At SNUD in Vienna-Josefstadt you can smell the whole Forêts line, from the candle to the soap.
What makes Christian Tortu special to us?
We love a florist's view of scent – not as perfume in a bottle, but as an atmosphere that transforms a room. Forêts brings the forest into the room, calm, resinous and green, and reminds us that Tortu's work always begins with nature itself.
Who are Christian Tortu products for?
For anyone who wants to bring the forest home and loves woody, green scents. The scented candle is lovely for quiet evenings, the diffuser or the pot pourri for every day, the room spray for in between and the liquid soap for the bathroom – all with Forêts, smelling of pine, cedar, mint and labdanum.
How Paris looks at flowers
After training in Angers and years with Pierre Declercq in Paris, Christian Tortu opened his shop at the Carrefour de l'Odéon in the mid-1980s – and changed how Paris looks at flowers: bouquets without paper, single-colour arrangements, fruit and vegetables between the blooms.
From Cannes to Taipei
His floral worlds have decorated the Cannes Film Festival and fashion shows for Chanel, Dior and Valentino, followed by studios in New York, Seoul, Hong Kong and Taipei. The same closeness to nature gave rise to Forêts – pine, cedar, mint and labdanum, a walk through the forest after the rain.
Forêts stays woody and green in every form, whether as a scented candle in the evening, a diffuser in the living room or liquid soap in the bathroom.
