Xerjoff was founded in Turin in 2007 by Sergio Momo and Dominique Salvo. It all began with a single fragrance: Momo's first own creation, enclosed in a hand-cut and polished rock crystal flacon. That one bottle caught the eye of a client in Moscow – and from that encounter grew one of Italy's most elaborate niche perfume houses. At SNUD in Vienna's Josefstadt you can smell and test the fragrances and take a sample home with you.
What makes Xerjoff special to us?
We love the uncompromising standard for materials and craftsmanship – this isn't simply perfume, it's perfume set in stone, glass and gold. And behind the luxury lies a remarkable range of scents: from the green, fresh Torino 21 to the creamy, sweet Torino 24 and the leathery, spicy Tony Iommi Deified.
Who are Xerjoff fragrances for?
For anyone who loves opulent fragrances with Italian glamour. If you like it fresh, start with Renaissance, Nio or 40 Knots. If you love it sweet, try Naxos, Comandante or La Capitale. And if you're after something woody and powdery, go for Alexandria II or Apollonia.
Xerjoff's signature shows in the bottle itself: the distinctive cap, designed by Dominique Salvo, is inspired by the Deshret – the red crown of Lower Egypt – from Turin's Egyptian Museum, and has been the brand's hallmark since its founding. In 2016 came the flacon still in use today, with curved ridges, a heavy base and transparent glass that lets the fragrance's color and movement show through.
These bottles hold very different fragrances: 40 Knots is woody, aquatic and fresh, Erba Pura fresh, fruity and sweet, Alexandria II woody, amber and powdery.
Semi-precious stones and meteorite fragments
Even the early collections, 17/17 Stone Label (2007) and Shooting Stars (2009), featured semi-precious stones, meteorite fragments and gold-plated caps. This love of materials still runs through the house today, from the Torino line to Tony Iommi Deified and Monkey Special.
Some of the fragrances come from well-known noses: Chris Maurice composed Accento, Accento Overdose, Erba Pura, Erba Gold and La Capitale, Jacques Flori created Richwood and Nio. Uden, Uden Overdose and Cruz del Sur II come as Parfum.